It involves oral presentation of message in the form of conversation with one or more prospective customers for the purpose of making sales.

This question was previously asked in

Shift 31/05/2023 3:30 PM - 6:30 PM

Advertising

Public relations

Personal selling

Sales promotion

Correct Answer

Personal selling

Advertising - Advertising is perhaps the most commonly used tool of promotion. It is an impersonal form of communication, which is paid for by the marketers (sponsors) to promote some goods or service.
Public relations - Their main task is to disseminate information and build goodwill about the business. Concrete steps are to be taken to monitor the attitude of the general public and generate positive publicity. They are especially useful when there is negative publicity about the company or its products.
Person selling - Personal selling involves oral presentation of message in the form of conversation with one or more prospective customers for the purpose of making sales. It is a personal form of communication.
Sales promotion - Sales promotion refers to short- term incentives, which are designed to encourage the buyers to make immediate purchase of a product or service. These include all promotional efforts other than advertising, personal selling and publicity, used by a company to boost its sales.

Practice on the go with our mobile app

There are various ways in which the objective of consumer protection can be achieved except by

CUET ki Practice Means DuBuddy Pe Practice