The reason for the definition of persistence according to Entrepreneurship Development Institute (EDI) is as follows:

In the context of entrepreneurship and business development, persistence is a crucial trait for entrepreneurs. Here's the reasoning for this definition:

(3) Striving continuously until success is achieved: This definition reflects the idea that persistence in entrepreneurship means continuously working towards one's goals, even when faced with obstacles or failures. Entrepreneurs often encounter challenges and setbacks, and it is their ability to persevere and keep striving for success that sets them apart. This definition underscores the importance of determination and continuous effort in the entrepreneurial journey, which is a key characteristic encouraged by Entrepreneurship Development Institute (EDI) to foster successful entrepreneurship.