Identify the element not belonging to price mix:
This question was previously asked in
Shift 14/06/2023 3:30 PM - 6:30 PM
A
Margins
B
Price level
C
Advertising
D
Pricing policy
Correct Answer
Advertising
Detailed Explanation
The element that does not belong to the price mix is:
3. Advertising
The price mix typically includes factors like margins, price level, and pricing policy, which are directly related to the determination of the price of a product or service. Advertising, while important in marketing, is not a component of the price mix; it's more closely associated with the promotional mix, which includes activities to promote and communicate the product or service to the target market.
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