(2) Assert yourself to obtain discounts and promotional offers

A consumer should keep in mind the following responsibilities while purchasing, using and consuming goods and services. 

(i) Be aware about various goods and services available in the market so that an intelligent and wise choice can be made. 

(ii) Buy only standardised goods as they provide quality assurance. Thus, look for ISI mark on electrical goods, FPO mark on food products, Hallmark on jewelry etc. 

(iii) Learn about the risks associated with products and services, follow manufacturer’s instructions and use the products safely. 

(iv) Read labels carefully so as to have information about prices, net weight, manufacturing and expiry dates, etc. 

(v) Assert yourself to ensure that you get a fair deal. 

(vi) Be honest in your dealings. Choose only from legal goods and services and discourage unscrupulous practices like black-marketing, hoarding etc. 

(vii) Ask for a cash memo on purchase of goods or services. This would serve as a proof of the purchase made. 

(viii) File a complaint in an appropriate consumer forum in case of a shortcoming in the quality of goods purchased or services availed. Do not fail to take an action even when the amount involved is small. 

(ix) Form consumer societies which would play an active part in educating consumers and safeguarding their interests. 

(x) Respect the environment. Avoid waste, littering and contributing to pollution.