Identify the factor, which does not affect the pricing of a product.
This question was previously asked in
Shift 25/05/2023 8:30 AM - 10:30 AM
A
Cost of product and its Utility
B
Pricing of product and Extent of competition
C
Cost of product and Marketing method used
D
Marketing method used and Pricing objective
Correct Answer
Marketing method used and Pricing objective
Detailed Explanation
Correct Answer:
4. Marketing method used and Pricing objective
Explanation:
The factor that does not directly affect the pricing of a product is:
Marketing method used and Pricing objective: While marketing methods (e.g., advertising, promotions) and pricing objectives (e.g., profit maximization, market penetration) influence overall strategy, they are indirect factors. Pricing is primarily determined by:
Cost of production (direct cost impact).
Utility (value perceived by customers).
Extent of competition (market-driven pricing).
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