The Jal Kranti Abhiyan, launched in 2015-16 by the Government of India, is a water conservation campaign aimed at creating awareness about the importance of water, especially for agricultural purposes. The campaign emphasizes the need for efficient water use and management, especially in the context of a growing population and increasing water scarcity.

The primary goal of the Jal Kranti Abhiyan is to promote water conservation, efficient water use, and proper management of water resources through various measures such as the construction of check dams, water reservoirs, and ponds. The campaign also emphasizes the importance of watershed development and rainwater harvesting to ensure the availability of water for agricultural, industrial, and domestic purposes.

THEREFORE THE CORRECT OPTION IS [1].